Portfolio

Every project is an opportunity to transform ideas into impactful visual experiences. Throughout my career, I have collaborated with businesses, entrepreneurs, and organizations to design strategic solutions in branding, web design, illustration, and visual communication.

Here you will find a selection of my work, where creativity, strategy, and technology come together to build strong brand identities and create meaningful impact.

SaaS & Digital Strategy: Up! BIM

SaaS & Digital Strategy: Up! BIM

Optimizing conversion for architectural technology consulting

Digital experience redesign for an engineering consultancy. The new strategic and visual approach achieved a 200% increase in qualified lead acquisition.

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Fono EducApp

Fono EducApp

FonoEducApp is a company focused on education, developing an application to support speech therapists working with children with language difficulties. The application aims to facilitate speech therapy through interactive games and playful dynamics, promoting...

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The Chilean School of Flower Therapy

The Chilean School of Flower Therapy

The Chilean School of Flower Therapy is an institution dedicated to training therapists in Bach Flower Remedies and researching alternative therapies. For several years, I was part of the school's team, developing its visual identity and managing design projects. Bach...

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Educational games design – ULS

Educational games design – ULS

The INES Project at the University of La Serena focused on developing educational games and tools in collaboration with professionals from various fields such as Geography, Chemistry, and Design. The initiative aimed to enhance learning by creating digital and...

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Kreateca

Kreateca

Kreateca is an online art supply store based in La Serena, Chile, founded in 2020 during the Covid-19 pandemic. The business was established to help artists in remote areas access high-quality tools and materials that are often difficult to find outside major cities....

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Finnca

Finnca

Finnca was founded as a company offering home delivery of fruits and vegetables. Initially, the company focused on rescuing surplus products from local farms, which were often discarded due to appearance or overproduction despite being of good quality. These products...

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Valley Gourmet

Valley Gourmet

Valley Gourmet specializes in the production of artisanal peanut, almond, and hazelnut butter. Seeking to innovate, they launched a new line of protein-enriched butter, ideal for athletes. Valley gourmet - logo design The company struggled with low sales and relied on...

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Javi’s Bakes

Javi’s Bakes

The Covid-19 pandemic hit us all hard and forced us to reinvent ourselves. Like many others, Javi's Bakes needed an attractive brand development that would allow it to quickly position itself and cope with the contingency. The business was born as a small initiative...

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La Brújula Cowork

La Brújula Cowork

La Brújula Cowork is a collaborative workspace focused on entrepreneurship, with whom I have had the fortune to collaborate on various activities. In 2019, they moved to new offices, requiring a new space and furniture design. After conducting interviews with the team...

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FACSEJ

FACSEJ

After nearly 10 years using the same website, the Department of Social, Business, and Legal Sciences (FACSEJ) at the University of La Serena needed a new design that would refresh its image while respecting the university's more traditional corporate identity. The...

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Astronomy Valley

Astronomy Valley

Astronomy Valley is a company dedicated to astrotourism and the commercialization of associated products, with a strong focus on scientific dissemination and astronomical education in the Coquimbo region, renowned for its privileged skies for stargazing. Astrovida...

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